ESIRC Home
→
Browsing by Author

Browsing by Author "Zhou, Joyce"

Now showing items 1-1 of 1

Consumer Attitude toward Advertising: A Comparison between the U.S. and China

Zhou, Joyce; Yu, Jun (2011-10-25)

This study compares attitude toward advertising between U.S. and Chinese consumers

Now showing items 1-1 of 1

Search ESIRC

Advanced Search

Browse

All of ESIRC

My Account

Information