Browsing Theses 1986 by Subject "Advertising-Social aspects."

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The changing roles of women in magazine advertisements over the last twenty years.

Blessing, Sheri (2012-08-01)

This study is a replication of previous research conducted by Courtney and Lockeretz in 1971, a study called "A Woman's Place: An Analysis of the Roles Portrayed by Women in Magazine Advertisements". A history of the women's ...